Puma, is a German multinational corporation that designs and manufactures athletic and casual footwear, apparel and accessories, and it is the third largest sportswear manufacturer in the world.
The Puma brand is known for its sleek athletic and fashionable design for both male and female and has been one of a must have foot ware in everyone’s closet.
The brand is known for taking in new and popular faces from movies, sport, or music all across the globe to represent them, and this time, Nigerian songwriter and musician, Ayodeji Ibrahim Balogun, popularly known as Wizkid got announced recently as a new member.
While announcing Wizkid as its latest ambassador, the sport wear brand releases promotion shoot to go with it. He is the new Puma x JD ambassador for the relaunch of the Puma Suede Classics range.
The Puma Suede was first released in 1968 and has been a popular style for the brand ever since, which is why they wanted to enlist an artist known for mixing sounds from around the globe for the new campaign.
This campaign is reported to launch November 4, 2020 at JDSports.co.uk and all major JD Sports retailers across Europe, and here is what Wizkid had to say about the collaboration;
“It’s an honour to be the face of the new JD x Puma Suede Classics campaign. Puma is a brand I’ve loved and respected growing up, and so the decision to become and Ambassador felt completely natural. The Puma Suede is a classic shoe that can be worn by anyone at any age and I think my fans will really connect with that“
On why he was chosen to represent the brand, Puma had this to say;
“A truly innovative and exciting artist in the music scene, Wizkid embodies the passion and hustle we look for in someone to represent Puma and we look forward to working with him for the AW20 season.“