AFRIMA and AFRIMMA are two African music awards with names similar in pronunciation but different in their entirety.
Ahead of the 2019 AFRIMA, Zlatan Ibile and Rema emerged winners at the 2019 AFRIMMA and this kicked off a conversation on the difference between the two music awards.
Before now, there had been misunderstanding about the two music awards, AFRIMA and AFRIMMA. Music buffs wonder why the two similar awards from the same continent.
AFRIMMA held on October 25 and October 26, 2019 in Dallas, Texas.
Here are all you need to know about AFRIMA and AFRIMMA.
Promoting African Music
AFRIMA and AFRIMMA have some similarities and this has been why music buffs and fans of top musicians mistake the award ceremony for one another.
The two award ceremonies are African music-oriented which strive to cater to excellence in African music.
Again, AFRIMA and AFRIMMA have similarities in the pronunciation of the brand names and both music award ceremonies have been holding almost after summer in the last three years.
AFRIMA was registered in 2009 but didn’t hold the first edition of its awards ceremony until December 2014 while AFRIMMA had its first edition on July 26, 2014.
Two different ideas and teams
AFRIMA is the All Africa Music Awards which was established in collaboration with the African Union to reward and celebrate musical works, talents, and creativity around the African continent while promoting the African cultural heritage.
On the other hand, AFRIMMA is the African Muzik Magazine Awards which caters to all musical genres including but not limited to Afrobeats, Assiko, Bongo, Decale, Funana, Genge, Highlife, Kwaito, Lingala and Soukous.
Another major difference is while AFRIMA was established in collaboration with the AU to reward and celebrate creativity around Africa, AFRIMMA was established to cater for all music genres – with sentiments for popular African sounds.
Unlike AFRIMMA, which has consistently held on the shores of the United States of Africa, where it caters to Africans in the diaspora, AFRIMA has held in different African countries after it was registered in 42 different African countries.
A festival and an award ceremony
AFRIMA is widely accepted as an African and cultural music festival that lasts three days and ends with the awards ceremony. AFRIMA allows Africans to exchange cultures at every edition while rewarding the best music acts. The ceremony is always heralded with the Music Business Summit that is followed by performances at the African Music village and wrapped up with the awards ceremony.
However, the AFRIMMA is solely an award ceremony that embodies fashion and music discussion in two nights – with major attention on the awards ceremony.